Sector-aware link acquisition across commercial verticals
Publisher ecosystems differ by category. We adapt angles, formats, and quality thresholds to the realities of your industry, particularly when competing for Norwegian visibility.
SaaS
Product comparisons, integration stories, and category education require careful publisher matching. We focus on outlets that already cover software buyers.
Technology
Infrastructure and technical products often need expert-led angles. Outreach prioritises publications that speak to practitioners and decision-makers.
Finance
Sensitive categories demand stricter publisher filters and cautious messaging. Brand safety and editorial credibility come before volume.
E-commerce
Commercial pages benefit from category authority and relevant mentions. Campaigns balance brand storytelling with product-adjacent coverage.
Travel
Experience-led and destination content remains highly editorial. We pursue placements that feel native to travel audiences.
Professional Services
Expertise is the asset. Guest contributions and commentary pieces work best when they demonstrate clear domain knowledge.
Health
We favour cautious sourcing and reputable editorial homes. Claims and framing stay within responsible bounds.
B2B
Complex offers need precise story framing. Outreach emphasises niche publications and industry media over broad consumer sites.
Working in an adjacent niche? Tell us about it. Many briefs sit between categories.
Discuss your industry context
A short briefing on your category and competitors is enough for us to indicate fit.